ROSHN Group, known as Saudi Arabia’s leading multi-asset class real estate developer and a key Public Investment Fund (PIF) company, is playing an integral role in enabling transformative projects under the Kingdom’s ambitious economic diversification agenda, Vision 2030.
Beyond real estate development, ROSHN Group also seeks to bridge communities, cultures, and world-class experiences, making the company not only a developer but also a connector of lives.
“Our residential communities, spanning five locations—SEDRA, WAREFA, ALAROUS, ALDANAH, and ALMANAR—offer a wide variety of homes that cater to diverse preferences and budgets, from fully integrated apartments to villas,” the company remarked in an interaction with Global Business Outlook (GBO).
ROSHN was recently honoured with the “Best Sales Capabilities Team – Real Estate” award at the Global Business Outlook Awards.
Reacting to the news, Jason Margetts, ROSHN Group’s Chief Sales Officer and recipient of the “Executive of the Year – Real Estate” award at the 2024 Middle East Management Excellence Awards, said, “This award stands as a testament to the extraordinary outcomes that can be achieved when a passion for innovation aligns with a vision for lasting impact. At ROSHN, we have cultivated a sales team that is deeply committed to fostering community growth. Together, we work relentlessly to uphold our company’s mission—to enhance the quality of life by creating transformative, interconnected spaces, crafting immersive experiences, and building meaningful connections.”
“At ROSHN, we prioritise people by designing transformative spaces that promote well-being, celebrate individual talents and achievements, and foster community growth and connection. Our commitment to creating an inspiring and supportive workplace environment, which encourages creativity and personal development, has earned ROSHN Group the distinction of being ranked the #1 Best Place to Work in Saudi Arabia for 2024,” Margetts continued.
He also shared that the company had earned another recognition: “Best Places to Work” for the fourth consecutive year on the global list under the international HR certification programme.
Another recent milestone for ROSHN Group was the successful groundbreaking ceremony of the ALMANAR community in Makkah Al-Mukarramah, alongside the unveiling of the show villas. The ALMANAR community now stands as proof of ROSHN Group’s unwavering commitment to delivering innovative, fully integrated residential communities aimed at enhancing the quality of life in the Holy City.
Success Recipe
The key to ROSHN’s stunning success has been its sales team, which is composed of professionals from diverse backgrounds. These professionals play a crucial role in building lasting relationships with potential homeowners by effectively communicating the Group’s brand ethos and values.
“Our Sales Capabilities team is dedicated to enhancing overall sales skills while identifying opportunities to advance our technical and product knowledge. These competencies are essential for our growth as a team and for achieving sustained success. They have also successfully implemented numerous innovative solutions aimed at enhancing customer experience and bringing consistency to our sales approach,” Margetts stated.
ROSHN Group’s commitment to motivating and empowering its sales force remains a priority, ensuring they receive continuous support to refine their skills and knowledge. Toward this goal, the company has recently introduced several initiatives, including the Legends Club, 30 Every 30 programmes, Sales Mentorship Programme, ROSHN Onboarding E-Manual, Green Book, Sales Simulation, and Healthcheck Sales Process license for its Sales Advisors.
“We are also proud to be one of the few real estate organisations to hold ISO Certifications, including ISO 10001, ISO 10002, ISO 10003, ISO 10004, and ISO 9001, each representing a distinct aspect of our commitment to maintaining the highest standards of quality, customer satisfaction, effective complaint handling, and achieving excellence in all aspects of our operations,” Margetts told GBO.
ROSHN has added another achievement to its list: a Guinness World Record title for organising “The Largest Real Estate Lesson” in the world, with over 250 participants gathered under one roof, and the curriculum delivered by an internationally accredited expert.